If you’re looking to improve the SEO value of your website, Traffic Travis is a great place to start. It’s really hard to know what to change if you don’t know what the current problems are, and Traffic Travis will do exactly that. You can put it in your website and it will do a complete SEO analysis, and let you know where you stand. It’ll also check for keyword ranking and if you pay for the pro version you can actually get regular reports. The regular free version will give you that information, but it won’t save it for you like the pro version will.
The other great thing about Traffic Travis is, not only do you want to check out your website, but also check out your competitors. See what they’re doing right and what you can do to mimic your competitors to get on the first page of ranking. So, Traffic Travis is something you can download for free today. Check it out, it’s a piece of software that I still use myself.