Like other social media channels, Pinterest is a very powerful tool when you’re targeting the right audience, especially now that they have their visual search tool.
The big question becomes, “How often do I post on Pinterest?” Well, just like any other marketing, the more consistent you are, that is always going to work in your favor. With Pinterest, the sweet spot seems to be about five times daily.
Now, the big question to you is, “What is your audience looking for?” The only real way you’re going to know is by testing yourself. Try it for a day. Try it three a day. Maybe even try nine a day, and see if there’s a change in the way people interact with you over time. And that’s going to be the best way to determine how often you should post on Pinterest daily.