How To Compare Similar Keywords Using Google Trends

Most of the time, people will use Google Trends to track one word and get an idea of how it’s trending, up or down. I also like to do Google Trends when I have two very similar keywords and I want to get an idea of which one is used more often.

In this case, I’m using ‘attorney versus lawyer’, and it’s very clear that attorney is being used much more than lawyer is. Now, I can also dig down into the information, and I’m just looking at the United States right now, and I can get a clearer picture that attorney is much more popular than lawyer. But right down here under Regional Interests, I can check lawyer and see if there are specific states where lawyer is used more than attorney. This way, when I’m creating content for specific areas, I know which keyword I should use, attorney or lawyer.


About the Author:

Ryan Perry is the founder and CEO of Simple Biz Support, Inc. Ryan started video blogging in 2009 as an alternative to written blogs to create visibility and credibility online. During the workweek, he enjoys helping small business owners harness the power of video to grow their companies. On the weekends, he enjoys hiking and searching out waterfalls throughout the state of California.

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